Contact Info – CEO@ProfitWing.com
Push Mobile Media™ offers a unique mobile platform that provides the design and deployment of mobile content programs to mobile devices. Our “Rich Mobile Media” or RMM program is complete offering simple tools and automated processes offering mobile feeds to customers, employees, resellers and distribution partners.
Our TRIPLE CHANNEL of media delivery ensures that we deliver something to everyone.
Base Media – Our start point and our primary communication channel, the channel is very simple. SMS and or e-mail are sent to all users and provides the text message, as well it offers the more sophisticated links for those who have the data connection and mobile hardware that can take advantage of advanced media.
Rich Media – Rich media, our second channel is designed with text, audio and graphics. These are perfect for sales readiness, product training and corporate and or educational programs.
Mobile Video – The most engaging of our content channels. We include high- end video data, graphics and images that sell ideas, educate the sales teams and inspire the mobile user to use the mobile device for more than just answering the phone.
In each mobile channel or mobile program we can include basic to advanced interactive user feedback.
Push Mobile Media has created a service for mobile video feeds that directly compares to RSS feeds, named Rich Mobile Media or RMM, the RMM video feed is tagged with an advertisement that is local and based on the users specific interest.
“Pushing” video through the RMM feeds allows the least expensive method for getting the video media to the mobile client. Once the user selects the video feeds, the RMM feeds are scheduled and sent to the mobile user(s).
Push Mobile Media Platform
Today the mobile users is visiting web sites and providing the mobile number , contact information in exchange for a high value proposition.
Primary features of Push Mobile Media:
· Push technology to deliver video content to mobile devices, during off peak time.
· Advertising model targeting mobile users. Rich Mobile Media (RMM) feeds, User visits web sites and elects to receive mobile content to their phone.
· Content selection – based on user selection of content interests.
· Ad insertion based on local feeds.
· Measurement of ads – User activity based on reports generated by the Mobile Management System.
· Auditable measurements of RMM feeds of video content and advertisements delivered and viewed by the user.
The goal of Push Mobile Media is to provide RMM feeds to a broad spectrum of agencies, web portals and networks, which are predominately based on advertisement revenue. Wherever the mobile user may request a RMM feed or video content delivered to the mobile, we want to be first in line.
As an industry, mobile advertising is still in its infancy. Mobile advertising generated about $871 million in 2006, according to Infroma Telcoms and Media with a worldwide advertising market across all mediums that was valued in the billions. But with nearly 3 billion cell phone users in the world, more than 200 million of whom are in the U.S., it’s clear that mobile advertising represents a huge opportunity.
Recent studies are also showing that subscribers are willing to tolerate advertising if they are able to get something in return. Today roughly 75 percent of all mobile subscribers in the U.S. and Western Europe can access the mobile Internet from their mobile devices. And of those people with access, about one-third say they would watch advertising in exchange for free mobile content, according to a study called “Going Mobile” from the Online Publishers Association.
